is it flashy visuals
is it the tone of voice
is it the actual message or content
or does it have something to do with
body language or gestures and our stance
today we want to talk to you about this
latter Point how do we use our body
effectively to communicate our message
because we have so many great ideas here
but if they remain in our head don't
actually link up with the audience
our message will not derived it won't be
our red message will not have resonated
with the audience so body language plays
a powerful role in how we communicate
and unfortunately
body language can also distract
we've seen this clip before of Michael
Bay
right he speaks the teleprompter he
loses sight of what's happening the
telephone doesn't sync up and he
struggles and all you see is his body
moving around and he's nervous he's
exuding it so I want to give some color
commentary as we watch as a class what
is happening
so it stands at the beginning it's okay
but his hands he's meshing them and now
he's starting to turn from the audience
again his hands are clasped he's looking
a bit down not at all of you the
audience and he spins he shows his back
audience and he can't regain composure
he's swaying back and forth he's looking
down he's avoiding the audience his
nerves are coming out
again his hands
and now I think he's looking at the back
of the stage that's the exact opposite
place and where did you want to actually
live
he's incredibly nervous and now we exit
stage
we all want to avoid our own Michael Bay
moments when we communicate the last
thing we want at a startup pitch or
meeting is to have that happen is to
have the body language take over from
the message if we lose sight of what our
body is doing all people can pay
attention to is the body itself right
it'll take over
so that comes down to not only can It
distract but the body language can it is
your superhero right that it can change
it's your superpower sorry not a
superhero you're the superhero but it's
your superpower in the sense that we can
utilize it to enhance and communicate
with every person in the audience we
want to talk about that today from three
Vantage points Colin is going to get us
started in talking about how posture
breeds success
Jung Joon is going to talk about how
gestures to strengthen your message
finally Jennifer is going to close us
out with how we think about the body
posture of you the audience and how to
interact with that Colin take us away
communication begins before you even
open your mouth to speak
your audience's first impression of you
is your posture and your position and so
it's important to know both how to stand
as well as where to stand
and perhaps it's fairly obvious but you
should stand facing the people you're
talking to don't stand facing your
visuals and turning your back to the
audience that's not what we want to do
we can't communicate that way
it's also important to know where you're
standing in the room a position of
strength in this room is somewhere in
this Center box as long as you're moving
around in the center you're doing pretty
well where you don't want to be as often
the corner cowering or especially
in front of any distractions and this
this room is pretty good it doesn't have
that many distractions but there is a
window
and outside this window there are cars
there are buses there are bikers
and when I was standing over there
probably about half of you could see in
your peripheral vision outside the
window and if a car were to drive by
your instinct your reaction would be to
look out the window and that would break
your concentration and our conversation
and we don't want that either
and now that you know where to stand
it's important to know how to stand so
we're going to demonstrate a few
positions a few bad positions that we've
seen from us and some of you guys and
even from the presentations earlier
today that you shouldn't do
the first one is hands in your pockets
this comes off as nonchalant your
shoulders tend to roll forwards and it's
very difficult to convey a strong
message from this position
the second one is hands on your hips
when your hands are on your hips you
tend to look overbearing and Powerful
and the third one is the Fig Leaf this
is where you're protecting your family
jewels with your hands
and while it also looks timid it's
especially bad when you decide to
gesture from this position
I want to show you something
you look like you're flashing the
audience and that's not a good thing so
how should you stand and if I could
actually get all of you to stand I'll
lead you through a short demonstration
on how to find your face posture
so once you've stood be mindful of the
people next to you and place your feet
hip width apart
close your eyes and look up towards the
ceiling and lift your hands above your
head get a good stretch underneath your
shoulders
and let your arms drop to the side
when you open your eyes look down this
is your base posture
thank you very much for participating
you guys can sit down now
found your base posture this is where
you should gesture from
and it's where you should return to when
you're finished gesturing
it may not feel the most comfortable but
it looks the most comfortable to your
audience
remember that your posture and position
are the audience's first impression of
you but now that you know how to stand
still it's time to learn how to move
gestures are important because it helps
you communicate there
for example if you use dress juice the
audience remembers twice as much
it also helps you with future speakers
too because it helps your memory when
you speak
also
beside the transition your hand and arm
movement is the biggest movement that
the audience can see
you can either use it wisely or waste it
on random and distracting gestures
I'm going to show you three types of
gestures
the gift
the show
and the top
here's an example
this quarter at the GSP I went to this
communications class it was so great
I mean you could feel that your skills
are improved I think this was the best
class I've ever taken
let's rewind and see what happened
the give
this quote at the GSP I went to this
communications class
so this gesture is used to give the
audience the facts or the options
remember to have your palms up not down
we'll get to that in a minute
the show
I mean you could feel
that's your skills I'm proving
this kind of gesture has the largest
variety and your imagination is the
limit
just remember that the gesture and the
message has to match for example you can
say profits are rising to the just
collect
so congruency and creativity
the chop
I think this was the best class I've
ever taken
so this gesture is used to deliver
strong opinion
you can either use it one hand or you
can use both hands you can use both
hands and do a larger job which will
deliver a stronger message
so next time when you do gestures think
about these three types and plan ahead
three types is they give
the show
and the chop
I bet everyone in the room is going to
remember this
dress just work that's the message uh
another subject is about having your
palms up
so
I'll give you an example
people on the right please rise and move
to the left
I'll do a slightly different this time
people on the left right
please rise and move to the left one
more time
people on the right please rise and move
to the left
you see the difference
which one do you think would make more
people move
the first one yes according to study if
you have your palms up 84 percent of the
audience complied if you have your palms
down 52 percent if you have your fingers
28 percent
never use your fingers at your audience
it looks just arrogant and only
politicians use that Clinton used it I
did not have sexual relations
it looks bad
back then looks bad now
and last but not least
avoid the terrorist gestures
for example
people on the right please rise and move
to the left
no matter what you do right I mean it
looks silly so loosen up everybody
always remember that gestures are there
for you and the audience to make a
deeper connection
so far we've talked about the audience
now it's time to focus on you
the audience
as Jung Joon and Colin and Matt
described we've been focusing on the
body language of the speaker
but let's not forget who's the real hero
here as we learned in our first week of
class it's not me the speaker it's you
the audience
but what happens when the audience
doesn't realize that they are on this
hero's journey
have you ever seen an audience that
looks like this
have you ever been that audience it's
okay we all have whether we're playing
on our phones falling asleep and nodding
off
looking at the clock and calculating can
we make an escape from this room
we've all done it
but the thing is it's the speaker's
responsibility to understand what's
going on with their audience and body
language is a powerful way to assess
that
as a speaker we can be so focused on our
own body language that we never even
notice what the audience is doing
and it's important to change that
so I want to share three strategies for
how you can engage with your audience
better by developing more observational
skills
so first of all absolutely be using the
gestures and Body Language tools that
we've talked about today and over the
course of the quarter
but the second thing is to notice
of course you're going to be looking for
eye contact but look Beyond it look at
how your Bot how your audience members
are sitting are they fidgeting are they
moving are they leaning forward looking
engaged and taking notes or are they
zoning out
if your body language your eye contact
and your efforts at being compelling are
not working then you can go deeper
you can try to surprise the audience
with a question or use some humor or you
can disrupt the audience as students we
hate being cold called but we know it's
effective right Jason what's your
favorite color
okay very good you got that one
as we all know it's the fastest way to
re-engage with the conversation with the
speaker so don't be afraid to use it
it's so important to keep your audience
on track because they're the hero and
it's their Journey remember how Nancy
Duarte told us that we are the Yoda to
the Luke Skywalker and our job as a
speaker is to keep the hero on their
Journey
with that in mind I think we've talked
about three concepts that really remind
each of us about how body language is
your superpower use it become that
superpower tell that superhero and we
welcome any questions you have on how to
stand strong gesture effectively and
engage the audience thank you
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